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Case Study · Health & Longevity · iOS App

Your Watch Already Knows. It Just Never Told You What to Do About It.

Kodexo Labs designed and specified Decima, an iOS longevity coach that reads a person's Apple Health data, scores their day, and turns it into a small number of things worth doing before bed, spoken in the voice of a coach they picked.

12 mindaily logging removed
+20 ptstask adherence uplift
6B+grounded guidance combinations
Decima splash screen with the wordmark
Decima home dashboard with day score, level, and daily actions
Longevity Keys screen with sleep and heart trend charts

01 · Overview

A Coach That Reads Your Health Data Before It Says Anything

Decima reads sleep, activity, vitals, and air quality from Apple Health and turns them into one weighted score for the day, a level the person is working up through, and a short list of actions to do next.

The advice is not improvised. Every recommendation is compiled from the client's own health protocols, held as three linked databases of topics, concepts, and science, then spoken back in the voice of the coach persona the user picked.

6B+ guidance combinationsApple HealthKit nativeLevels assigned from biomarkersOne weighted day scoreVoice in, voice out
Sleep screen showing the week, score, goals, and recommended actions
One screen, top to bottom
01
Your Level and Your Week

The level the algorithm assigned from your own biomarkers, and how many days of the week you have held it.

02
One Score for Last Night

Hours slept against the target, with the awake, REM, light, and deep split shown underneath it.

03
The Actions Under the Goal

Each goal carries the specific things to do, written plainly: screens off two hours before bed, room kept at 64 to 68.

02 · The Problem

More Health Data Than Ever, and No Idea What to Do With It

The client had the science and the protocols. What was missing was a product that could read a person's own numbers and say, plainly, what to do next. Four gaps had to close first.

01
No Single Score

Apple Health shows sleep, steps, and vitals as separate numbers. Nothing added them up into one score to act on.

02
Expertise Nobody Could Reach

The client's own health protocols held the real expertise, but nothing in the app could read them or speak from them.

03
Typing in What the Phone Already Knew

Without automatic sync, people typed in sleep and vitals by hand, and looked up every meal's calories themselves.

04
An App With No Data to Show

If someone turns off health permissions, the app has nothing to read, and no other way to still be useful.

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03 · The Solution

Six Screens Between Raw Biometrics and a Decision

Six screens, six jobs, from the score that opens the app to the data quality behind it.

Home dashboard with the day score, level, and key goals
01 · Home

One Score for the Whole Day

Instead of a wall of separate readings for sleep, activity, and vitals, Home opens on one weighted score for the day, with the level being worked toward and today's goals sitting right beneath it.

One weighted score, not five separate readings to interpret
Today's goals surfaced automatically, before anyone has to ask
A week strip that shows the pattern, not just today
#1screen a person opens
Action detail with a rep counter and weekly progress
02 · Daily Actions

Log It in One Tap

Every action, from a set of push-ups to a bike ride, opens into a stepper or a synced count instead of a form. It's checked against today's target and the streak that keeps someone coming back to it.

No typing, just a tap, a count, or a synced activity
Today measured against the weekly total, side by side
Streaks that carry momentum from one day into the next
58%less effort per meal logged
Longevity Keys screen with biomarker trend charts
03 · Longevity Keys

The Biomarkers That Matter

The Longevity Keys are the handful of biomarkers proven to move the needle on healthspan. Each one shows where a person stands against their target, with the trend line behind it instead of a single reading.

Current versus target, shown side by side for every key
A trend line, not a one-off snapshot of the day
Favourites pinned to the top so nothing gets lost
12health domains tracked
Sleep detail with stage breakdown and hourly curve
04 · Sleep

Stages, Then What to Fix

Sleep opens on the number that matters, hours against target, then breaks the night into awake, REM, light, and deep as clear percentages, followed by the specific wind-down actions worth trying tonight.

Every sleep stage broken out, not folded into one average
An hour-by-hour curve instead of a single summary line
A concrete fix for tonight, not just a diagnosis
4sleep stages tracked nightly
Levels screen with completed, current, and locked levels
05 · Levels

What Unlocks the Next Level

Levels turn a long list of biomarkers into a ladder someone can actually climb: completed levels behind them, the current one open, and the locked ones ahead with the exact goals standing in the way.

Progress that's earned from real biomarkers, not a login streak
The next tier's goals spelled out, not left a mystery
A ladder that recalibrates as the body actually changes
+20 ptstask adherence uplift
Connectivity score screen with tips for better data
06 · Connectivity

Scoring the Data Itself

Before Decima scores a person's day, it scores the data behind it: how much of the last sync was usable, how much fell in range, and the specific habits, like keeping the watch on overnight, that sharpen the next one.

Data quality scored honestly before the person is scored
In-range versus out-of-range, shown as one clear split
Concrete habits that improve every sync after this one
12 minof daily logging removed

04 · How It Works

From a Question to an Answer, in Four Steps

No engineering detail needed here. This is the plain-English version of what happens every time someone talks to Decima.

1
You Speak or Type

A question, or just a meal photo. Voice and text both work.

2
It Reads Your Health Data

Sleep, activity, and vitals from Apple Health, checked against your history.

3
It Checks the Playbook

Your coach's own health protocols, not generic advice.

4
It Answers, in Character

Spoken back in your coach's voice, with any task added to your calendar.

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App

Built for iPhone first, with Android and web planned next

Behind the Scenes

Cloud infrastructure sized to grow with the user base

Privacy

Built to HIPAA and GDPR standards, encrypted at every step

05 · Outcomes

Where the Design Buys Back Someone's Day

What each feature saves someone, measured against the manual routine it replaces.

12 min
Of daily logging removed per user

Sleep, activity, vitals, and daylight arrive from Apple Health instead of being typed in by hand.

58%
Less effort per meal logged

A photo or one sentence replaces looking up nutrition tables and doing the arithmetic.

+20 pts
Task adherence uplift

Difficulty adapts to what someone actually completed, with reminders in the calendar they already read.

7 min
A day not spent hunting health news

Chat context becomes search keywords, and a scheduled fetch brings back only what fits the person's goals.

70%
Faster to launch a new coach persona

Traits, voice, and behaviour are defined and A/B tested in the Coach Builder, not filed as a ticket.

25,000
Concurrent users, no re-architecture

Built on cloud infrastructure sized to scale with the knowledge base behind it, not around it.

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Sitting on Protocols That Deserve to Be an App?

Bring the expertise and the data sources. We will tell you straight what it takes to turn them into a product people open every morning.

51Products ShippedAcross 25+ industries
94%Client RetentionAcross every engagement
TopRated on ClutchElite AI Firm designation

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